It has been reported that the two projects will launch by the end of 2023. This year, Paramount and Gamefam return to Roblox with two exciting virtual experiences. Although the companies didn’t get into detail regarding the launch, we do know they’ll feature SpongeBob SquarePants and Teenage Mutant Ninja Turtles (TMNT).
However, Roblox users will enjoy immersive metaverse experiences featuring the iconic cartoon characters. One of the main reasons behind this partnership is to grow Nickelodeon’s top franchises in the Web3 world too.
Doug Rosen, the Senior Vice President of Paramount, said:
“Expanding both franchises (e.g. SpongeBob and TMNT) to new platforms is a critical part of our gaming strategy. Gamefam’s expertise in creating and managing live-operated worlds at scale makes them an ideal partner for us to connect audiences with our content on Roblox.”
The report said that the company had previously partnered with other franchises to develop games on the platform, including Sonic The Hedgehog. Overall, Gamefam boasts over 30 Roblox gaming experiences – a leading position on the platform.
Likewise, SpongeBob SquarePants is undoubtedly among the most popular cartoon characters of all time. Despite its fame among multiple generations, the franchise has very little presence in the Web3 world. In fact, the only official SpongeBob game is Nickelodeon’s Nickverse.
The new Roblox games might include some elements from these previous launches along with other exciting quests and features. Founded by Joe Ferencz in 2019, Gamefam is a metaverse game developer working with top brands to create new Web3 experiences. Surprisingly, this was the first company that used Roblox as a game development platform – and the rest is history.
Thus, Gamefam had already released over 40 games in various niches. This includes survival, shooter, obstacle games, and more. This month, the company also revealed its collaboration with Warner Music Group for a new music-themed Roblox experience. There, users will be able to explore the music production world as DJs, dancers, and even performers.
Source: NFT Evening